{"id":1037,"date":"2016-02-11T23:17:58","date_gmt":"2016-02-11T23:17:58","guid":{"rendered":"http:\/\/blog.ipp.edu.pe\/?p=1037"},"modified":"2018-04-26T12:28:20","modified_gmt":"2018-04-26T17:28:20","slug":"bulla","status":"publish","type":"post","link":"https:\/\/www.ipp.edu.pe\/blog\/bulla\/","title":{"rendered":"BULLA"},"content":{"rendered":"<p><a href=\"http:\/\/blog.ipp.edu.pe\/wp-content\/uploads\/2016\/02\/BULLA.png\"><img loading=\"lazy\" class=\"aligncenter size-full wp-image-1039\" src=\"http:\/\/blog.ipp.edu.pe\/wp-content\/uploads\/2016\/02\/BULLA.png\" alt=\"BULLA\" width=\"1000\" height=\"281\" \/><\/a><\/p>\n<p>La bulla impide escuchar bien, no deja entender y distorsiona todo. La bulla es la es el sonido cacof\u00f3nico que puede ensordecer. Y lo que a veces uno no se da cuenta en publicidad es que en vez de comunicar est\u00e1 haciendo bulla y colaborando a que esta invada los espacios que deber\u00edan estar destinados a un entendimiento coherente.<!--more--><\/p>\n<p>Bulla es decir cosas sin orden ni concierto, poner m\u00fasicas que no vienen al caso, hablar a toda velocidad o gritando.<\/p>\n<p>Hacer bulla es creer que porque se es estridente, lo entender\u00e1n mejor.<\/p>\n<p>Lo que pasa es que a veces la bulla reemplaza a la falta de ideas, asoma en lugar de conceptos y produce alharaca donde deb\u00eda haber razones. La bulla es el recurso del inepto, del que no sabe qu\u00e9 decir y dice cualquier cosa. La bulla puede ser auditiva o visual; el abigarramiento y los colores chillones son efectivamente bulla que nos distrae, bulla que no deja razonar tranquilamente.<\/p>\n<p>La bulla, y con esto termino, es la gran enemiga de la publicidad y es una paradoja que ella, a veces la produzca.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Manolo Echegaray.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La bulla impide escuchar bien, no deja entender y distorsiona todo. La bulla es la es el sonido cacof\u00f3nico que puede ensordecer. Y lo que a veces uno no se da cuenta en publicidad es que en vez de comunicar [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1298,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.7.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>BULLA | IPP<\/title>\n<meta name=\"description\" content=\"La bulla impide escuchar bien, no deja entender y distorsiona todo. La bulla es la es el sonido cacof\u00f3nico que puede ensordecer. 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